U.S. Senator Claire McCaskill will team up with web giant Google as the company holds a small business workshop in St. Louis focused on how to ensure Missouri’s businesses are maximizing their online opportunities.
“The perception that getting online is complex, costly and time-consuming has prevented many Missouri small businesses from taking the first step,” said Scott Levitan, Director of Small Business Engagement at Google. “This program makes it fast, easy and free for businesses to get online.”
Missouri is home to some of the most innovative, hardworking business owners in the country, according to McCaskill.
“Events like this allow them to sharpen that advantage,” McCaskill said. “Google has made the smart decision to invest in Missouri—an investment that will help promote job creation and business growth for our state.”
The day-long workshop will begin the morning of Friday, April 12, at the Third Degree Glass Factory in downtown St. Louis. The event is expected to draw over one hundred small businesses from the St. Louis region throughout the day. McCaskill will help kick off the events that morning.
The workshop will focus on how small businesses can best connect with customers online—using methods like search engine optimization (SEO) and web analytics. It will also discuss how businesses can maximize efficiency using a variety of on-line tools.
McCaskill has repeatedly gone to bat for Missouri’s small business community—preventing burdensome regulations on St. Louis-based manufacturer Unico Systems, as well as leading a successful fight against unnecessary EPA regulations that would have negatively impacted Ste. Genevieve-based manufacturer Holcim. For the past several years she has hosted a statewide procurement conference for Missouri small businesses that are attempting to compete for federal contracts.